Report Description:-
The recent market intelligence report,
published by Data Insights Partner on the facial cleanser market makes an
offering of in-depth analysis of and sub-segments in both the regional and
international market. The research also emphasizes on the impact of drivers,
restraints and macro indicators on the regional and global facial cleanser market
over the short as well as long period of time. The report also includes the
benefits and market opportunities presented in this field. Beside this, a
detailed presentation of forecast, trends, and dollar values of the global
market is offered too. In accordance with the report, the facial cleanser market
is projected to expand at a CAGR of 4.70% to 6% over the period of forecast
period of 2020-2028.
Market Insights, Drivers, Restraints and
Opportunities:-
Facial cleansers are
cosmetic products containing retinol,
salicylic acid, ceramides, vitamin C, glycerin, and chemical and physical
exfoliants that are used to maintain cleanliness of facial skin
by removing excessive oil, dirt, sebum, toxins and dead skin cells. It helps to
maintain skin health by unclogging pores and can be also used as makeup
remover. It contains properties of moisturizer and toner that are used as skin
care products. Facial cleaners come in different forms such as gel, cream,
balm, etc. While cleansing the skin, there is an interaction that occurs between
the cleanser, the skin’s moisture barrier and the skin’s pH. Soaps contain
harsh surfactants that can alter the skin barrier and increase skin pH than the
normal pH of the skin which is between 4.5 and 6.5, thus increasing the
potential for dryness and irritation. Soap-free gel, cream and foam cleansers
are formulated to be as effective, but gentler, causing less disruption to the
skin barrier and minimal change to skin pH.
Rise in urbanization,
increase in number of working persons specially women, and high disposable
income has led to an increased adoption of facial cleaners as an essential and
daily use product, which is a major factor driving the growth of the facial
cleanser market. Changing lifestyle, increasing fashion awareness, increased
need for improvement of personal appearance, growing concerns over healthy
skins are also some key factors expected to fuel the market growth. In
addition, rigorous promotional activities by cosmetic companies, and easy
availability of products at various distribution channels is also playing an
important role in the growth of the said market globally. Also the recently
going on COVID-19 pandemic has rapidly increased the sales and thus the growth
rate of the said market in 2020.
The facial cleanser market has a
huge potential. Though it is expanding very fast day by day, many things are
preventing it from using its full potential. Some of these restraints are–
? Usage
of harmful chemicals in facial cleanser and lack of regulatory framework to
govern this usage of harmful ingredients.
? Over usage
of facial cleansers might result into severe skin problems and allergic
reactions.
? High
cost of natural and inorganic components of the facial and high brand value
makes the product very costly.
?
Availability of other better methods (laser treatment) to improve skin tones.
? Lack of
awareness about the availability and benefits of the facial cleanser in
developing countries.
The market in North
America accounts for largest market share in terms of revenue and is expected
to maintain its dominancy over the forecast period, owing to the increased
disposable income, easy availability and rise in the use of skin care products
especially by the working women population in the region. The market in Europe
is accounts for second-highest share in the market in terms of revenue, owing
to the presence of key players in the region. The market in Asia Pacific
specially in South Korea and Japan is expected to witness lucrative growth,
owing to increasing number of cosmetic companies in developing countries and
increasing concerns over healthy skins and perfect facial appearance.
Segmentation of Facial Cleanser Market:-
This market intelligence report on the
facial cleanser market is segmented based on end use, product type, product
form, skin type, usage, gender, application, distribution channel and the
country/regions.
By End Use, the facial cleanser market
is divided into–
§
Personal Use
§
Commercial Use
By Product Type, the facial cleanser market
is segregated into–
§ Foam Type
§ No-foam type
§ Solvent Based
§ Collagen
Type
By Product
Form, the facial cleanser market is divided into–
§
Cream
§
Oil
§
Liquid
§
Others
By Skin
Type, the facial cleanser market is segregated into–
§
Oily Skin
§
Dry Skin
§
Neutral Skin
§
Mixed Skin
§
Sensitive Skin
By Usage, the
facial cleanser market is differentiated into–
§
Normal
§
Efficacy
§
Scrub
By Gender, the
facial cleanser market is segmented into–
§
Female
§
Male
By
Application, the facial cleanser market is divided into–
§
Skin Whitening
§
Moisturizing
§
Skin Repairing
§
Blackheads
§
Oiliness
§
Dryness
§
Anti-aging
§
Dark Spots Removal
By
Distribution Channel, the facial
cleanser market is segmented into–
§
Hypermarkets and Supermarkets
§
Drug Stores
§
Online
§
Others
By Regional Outlook, the facial
cleanser market is divided into–
§
North America (United States, Canada)
§
Latin America (Brazil, Mexico, Argentina and
other countries)
§
Europe (United Kingdom, France, Germany,
Spain, Italy, Russia, Turkey, Netherlands and other countries)
§
Asia Pacific (Japan, China, India, South
Korea, Singapore, Indonesia, Thailand, Malaysia, Australia, New Zealand and
other countries)
§
Middle East and Africa (GCC, South Africa,
Israel, Arabia, Egypt and other countries)
Profiling of Market Players:-
This business intelligence report
offers profiling of reputed companies that are operating in the market.
Companies such as
§ L’Oreal
§ Johnson
& Johnson
§ Procter
& Gamble
§ Unilever
§ Shiseido
§ Clarins
Group
§ estee
Lauder
§ Kao
Corporation
§ Beiersdorf
§ Amore
Pacific
§ Patanjali
§ Avon
§ Natura
Cosmeticos
§ LVMH
§ Caudalie
§ Coty
§ FANCL
§ Shanghai
Jawha
Other players have been profiled into
detail so as to offer a glimpse of the market leaders. Moreover, parameters
such facial cleanser market related investment and spending and developments by
major players of the market are tracked in this global report.
Market Competitive Analysis:-
Key
players are adopting strategies such as investing in R&D, new product
launches, expansion in distribution channels to stand out as strong competitors
in the market. Facial cleanser market is a competitive market with the presence
of various global and regional players in the market. The major players like L’Oreal,
Unilever, Johnson & Johnson, Amore Pacific, Procter & Gamble, estee
Lauder etc. are trying to gain the market power in their hands by producing the
products in low costs and thus charging low prices and using different kind of
marketing campaigns.
Report Highlights:-
An in-depth analysis of the micro and
macro indicators, market trends, and forecasts of demand is offered by this business
intelligence report. Furthermore, the report offers a vivid picture of the
factors that are steering and restraining the growth of this market across all
geographical segments. In addition to that, Growth Matrix analysis is also
provided in the report so as to share insight of the investment areas that new
or existing market players can take into consideration. Various analytical
tools such as market data analysis, time series and cross section statistical
data analysis has been used in this report to present a clear picture of the
market. The study focuses on the present market trends and provides market
forecast from the year 2020-2028. Emerging trends that would shape the market
demand in the years to come have been highlighted in this report. A competitive
analysis in each of the geographical segments gives an insight into market share
of the global players.
Salient Features:-
·
This study offers comprehensive yet detailed
analysis of facial cleanser market, size of the market
(US$ Mn), and Compound Annual Growth Rate (CAGR (%)) for the period of
forecast: 2020-2028, taking into account 2019 as the base year.
·
It explains upcoming revenue
opportunities across various market segments and attractive matrix of
investment proposition for the said market.
·
This market intelligence
report on facial cleanser market also offers pivotal insights about various
market opportunities, restraints, drivers, launch of new products, competitive
market strategies of leading market players, emerging market trends, and
regional outlook.
·
Profiling of key market
players in the market of facial cleanser is done by taking into account various
parameters such as company strategies, distribution strategies, product
portfolio, financial performance, key developments, geographical presence, and
company overview.
·
The data of this report would
allow management authorities and marketers of facial cleanser companies alike
to take informed decision when it comes to launch of products, government
initiatives, marketing tactics and expansion, and technical up gradation.
·
The research on the world
market for facial cleanser caters to the needs of various stakeholders
pertaining to this industry, namely suppliers, manufacturers, investors, and
distributors for the market. The research also caters to the rising needs of
consulting and research firms, financial analysts, and new market entrants.
·
Research methodologies that
have been adopted for the purpose of this study have been clearly elaborated so
as to facilitate better understanding of the reports.
·
Reports have been made based
on the guidelines as mandated by General Data Protection Regulation.
·
Ample number of examples and
case studies has been taken into consideration before coming to a conclusion.
Reasons to Buy:-
·
Identify new growth
opportunities with a deep understanding of strategic business plans and thus
design innovative strategies for sustainable growth.
·
Comprehensive details on micro
and macro factors that will drive or restrain the growth of market players.
·
Analyse and map the behaviours
of the competitors to gain maximum benefits.
·
Deep Sector-Specific
Intelligence.
·
Identify investors who can
invest in your company or identify the companies to invest in by analysing
market opportunities, gains and losses.
·
Identify and attract potential
customers by analysing consumer behaviour for every region.
·
Highlights of the competitive
landscape.