Report Description
A recent market
intelligence report that is published by Data Insights Partner on the
global Plush Blankets Market makes an
offering of in-depth analysis of segments and sub-segments in the regional and
international Plush Blankets Market. The research also emphasizes on the impact of restraints,
drivers, and macro indicators on the regional and global Plush
Blankets Market over the short as
well as long period of time. A detailed presentation of forecast, trends, and
dollar values of global Plush Blankets Market is offered. In accordance with the report, the global
Plush Blankets Market is projected to
expand by healthy CAGR over the period
of forecast.
Market Insight, Drivers, Restraints,
Opportunity & Trends of the Market:
Definition
A
blanket is a chunk of subtle cloth wide enough to envelope a significant
portion of the user’s body. A plush Blanket is a variant of blanket which is
rich in fabric and offers soft, long, comfortable, and warm sleeping hours. In
the production of plush blankets, a thick and superior quality base of fleece
fabric with the aim of generating a thick pile fabric. During the sleeping
hours when the user’s body generate heat, the warmth is being circulated in
between the segments of plush fibers that enables the retention of the user’s
core body temperature.
Market Drivers
The
rise in population that faces a stressful life and also tremendous work
pressure at workplace calls for complete comfort and leisure during the few
hours at home. Soaring transition among consumers to make use of luxurious,
lustrous and lightweight blankets is providing the initial impetus to the plush
blankets market.
Rapid
Urbanization coupled with the changing standards of living among the millennial
population is driving this market. A surge in the middle-class population
across the globe especially in the developing nations is fueling the growth of this
market.
The
convenience associated with the utilization of plush blankets is fueling the
growth of this market. They are easy to store and wash and dry. The coziness
provided by these blankets and its portability is charging the growth of this
market.
The
propensity of consumers to opt out for binge watching or story reading in a
rainy day or a wintery night associated with the use of plush blankets gives a
perfect sense of pleasure to the user.
The
growing concentration of the younger generation with regard to aesthetic
pleasure is empowering this market. The placement of these blankets in the bed
or couch enhances the outlook of the room. Further, the penetration of internet
and the soaring engagement of the population is lifestyle blogging is
bolstering the growth of the plush blankets market.
Finally,
the thriving hospitality sector and the inclination of the consumers towards
travelling and alternative patterns of living like in RVs and buses especially
in the developed economies are accelerating the plush blankets market.
Market Restraints
The
tendency of microfiber shedding that is associated with the utilization of plush
fibers. This is straining the plush blanket market.
Plush
blankets are suitable for moderate temperatures and not at all from cold
freezing temperatures which is threatening the growth of this market especially
in cold countries.
Some
consumers purchasing plush blankets from online stores complain over the lack
of breathability of plush blankets made with fleece which is hampering the
growth of this market.
Moreover,
the problem associated with the difference between consumer expectations on
purchasing these products from online stores and the reality of the products
they receive are taking a toll on this market.
Opportunities
The
changing climate cycle and season cycle is expected to increase and its adverse
impact is expected to trouble the human population which is a lucrative
opportunity for the plush blanket market.
The
growing middle-class population conjoining the impact of a stressful life and
its positive impact on the need for further pleasure is a good scope for this
market.
The
flourishing hospitality sector, commercial sector, defense and military sector,
the increasing charitable association, and rapid pace of urbanization is
expected to provide bankable opportunity to this market.
Trends
The
North American region dominates this market at is expected to continue its
domination in the forecast period. In accordance to The New Yorker’s Blog of
2018, at least 70% of Americans experience sleeping troubles at least once a
week. Plush Blankets aids in putting the user to deep sleep coupled with
increasing release of melatonin and serotonin and decrease in the release of
stress hormones. This can be a significate factor positively affecting the
market growth. The growth in urbanization and construction of larger quantities
of housing complexes is expected to positively influence this market. Asia
Pacific is projected to be the fastest growing market in the forecast period
owing to the thriving hospitality and other end-use sector, rapid infrastructural
development, and increasing investment in the end use sector.
Segment Covered:
This market
intelligence report on the global Plush Blankets Market encompasses market segments based on application,
distributional channel and country.
By Application
the global Plush Blankets Market has been divided into:
q Residential
q Commercial
By Distributional Channel the global Plush
Blankets Market has been divided into:
q Online
Stores
q Convenience
Stores
q Hypermarkets
and Supermarkets
q Others
By country/region,
the global Plush Blankets Market has been divided into:
q North
America (the U.S., Canada),
q Latin
America (Brazil, Mexico, Argentina and other countries),
q Europe
(Germany, France, the U.K., Spain, Italy, Russia, and other countries),
q Asia
Pacific (India, Japan, China, Australia and New Zealand and other countries),
q Middle
East and Africa (GCC, South Africa, Israel and Other countries).
Profiling of Market
Players:
This business
intelligence report offers profiling of reputed companies that are operating in
the market. Companies such as:
q Berkshire
Blanket & Home Co.
q American
Blanket Company
q Decora
Home
q FleecePro
q Sunbeam
Products, Inc
q ADORNit
q Plush
Addict Ltd
q Robert
Kaufman Co., Inc
q Shannon
Fabrics Inc
q Venus
Group
q The
Company Store
q The
Northwest Company
others have been
profiled into detail so as to offer a glimpse of the market leaders. Moreover,
parameters such as Plush Blankets Market related investment & spending and developments by
major players of the market are tracked in this global report.
Report Highlights:
In-depth
analysis of the micro and macro indicators, market trends, and forecasts of
demand is offered by this business intelligence report. Furthermore, the report
offers a vivid picture of the factors that are steering and restraining the
growth of this market across all geographical segments. In addition to that, IGR-Growth
Matrix analysis is also provided in the report so as to share insight of the
investment areas that new or existing market players can take into consideration.
Various analytical tools such as DRO analysis, Porter's five forces analysis
has been used in this report to present a clear picture of the market. The
study focuses on the present market trends and provides market forecast from
the year 2020-2028. Emerging trends that would shape the market demand in the
years to come have been highlighted in this report. A competitive analysis in
each of the geographical segments gives an insight into market share of the
global players.
Few Recent Developments
Decora Home
In June 2019,
Decora Home Soft – Super Plush Pattern Block Throw was introduced by Decora
Home. It is a soft throw blanket perfect for snuggling and cuddling in bed,
couch, park and theaters.
Hooover Ferguson Group
Hoover Ferguson
group was formed in the late 2016’s and off late the company’s strategy has
been on increasing its production base in the IBCs and tanks category which is
exhibited by the company’s acquisition of the offshore container business of
Uniteam Holding AS.
According to the
Managing Director of Hoovers Ferguson Group, this acquisition will help the
company to increase its offshore containers portfolio.
Qingdao LAF Packaging Co. Ltd
Qingdao LAF
Packaging Co. Ltd. focuses on establishing a strong service network across the
globe to cater to the increasing demand from the flexitanks market. The company
operates in more than 30 countries and provides customized solutions to its
clients located worldwide. Moreover, Qingdao LAF Packaging Co. Ltd. focuses on
getting its products certified by numerous international associations such as
the FDA, EEC, Kosher, Halal and HACCP
Salient Features:
Ø
This study offers
comprehensive yet detailed analysis of the Plush
Blankets Market, size of the
market (US$ Mn), and Compound Annual Growth Rate (CAGR (%)) for the period of
forecast: 2020-2028, taking into account 2019 as the base year
Ø
It explains upcoming
revenue opportunities across various market segments and attractive matrix of
investment proposition for the said market
Ø
This market
intelligence report also offers pivotal insights about various market opportunities,
restraints, drivers, competitive market strategies of leading market players,
emerging market trends, and regional outlook
Ø
Profiling of
key market players in the world Plush Blankets Market is done by
taking into account various parameters such as company strategies, distribution
strategies, product portfolio, financial performance, key developments,
geographical presence, and company overview
Ø
The data of
this report would allow management authorities and marketers of companies alike
to take informed decision when it comes to launch of Type of models, government
initiatives, marketing tactics and expansion, and technical up gradation
Ø
The world
market for Plush Blankets caters to the needs of various stakeholders pertaining to this
industry, namely suppliers, manufacturers, investors, and distributors for Plush
Blankets Market. The research
also caters to the rising needs of consulting and research firms, financial
analysts, and new market entrants
Ø
Research
methodologies that have been adopted for the purpose of this study have been
clearly elaborated so as to facilitate better understanding of the reports
Ø
Reports have
been made based on the guidelines as mandated by General Data Protection
Regulation
Ø
Ample number
of examples and case studies have been taken into consideration before coming
to a conclusion
Reasons to buy:
v
Identify
opportunities and plan strategies by having a strong understanding of the investment
opportunities in the Plush Blankets Market
v
Identification
of key factors driving investment opportunities in the Plush
Blankets Market
v
Facilitate
decision-making based on strong historic and forecast data
v
Position
yourself to gain the maximum advantage of the industry’s growth potential
v
Develop
strategies based on the latest regulatory events
v
Identify key
partners and business development avenues
v
Respond to
your competitors’ business structure, strategy and prospects
v
Identify key
strengths and weaknesses of important market participants